If you’re looking to invest in a company that is well-positioned to effectively harness innovation to weather a looming downturn, it is hard to find a better option than Apple (NASDAQ:AAPL) right now. With the ongoing services push and virtual reality (VR) headset likely just a few quarters away, it’s a good idea to follow Apple’s stock and VR capabilities closely.
Metaverse Hype Fades, but VR Potential Remains
It’s worth noting that all the hype surrounding the metaverse has faded significantly over the past year, and the value of metaverse real estate has taken a huge hit in the mainstream. However, it’s too early to dismiss the potential of the Metaverse and the emergence of VR and augmented reality (AR).
We are nearing the unveiling of Apple’s long-awaited VR headset, and expectations are surprisingly low. But, low expectations could set the stage for something truly lovely. As such, it is wise to remain bullish even as Apple shares continue their march to new highs.
Apple’s VR Expertise Could Revolutionize the Industry
As Apple looks to make a splash in mixed reality with headsets, it must find the right balance between cost and performance. Fortunately, the company has excelled in providing a good mix of options with its iPhone hardware. This strategy could translate well into new categories of hardware such as VR headsets.
Unlike most other companies, Apple’s bottom-tier doesn’t compromise when it comes to hardware capabilities, making it a great option for those on a budget. Even a low-end VR headset should provide a mind-blowing experience when it comes to mixed reality.
Apple’s M-series chips could help make the virtual or augmented experiences, we dream of, a reality. However, a premium headset of this type will cost a hefty sum. According to a report by The Information, a high-end headset of this type could cost up to $3,000. In the early stages, it looks like only those with deep wallets will be able to get an early glimpse of true next-gen mixed reality.
Is Apple (NASDAQ:AAPL) Stock a Buy for Investment?
According to Wall Street, AAPL’s stock appears to be a strong buy. Out of the 29 analyst ratings, 23 have recommended buying the Apple stock, five recommend holding, and only one recommends selling. The average price target is $171.16, indicating 3.6% upside potential.
With the launch of Apple’s highly anticipated VR headset, the VR industry’s potential is highly optimistic. And, the investments in VR could be highly profitable. To stay on top of the exciting developments in the VR industry, check out VR Game News.